Last Saturday was my first time at the local farmer's market. I had a lot of fun and learned a ton. It was also exhausting!
I had three days off from work right before the market, so I worked on making up a lot of products to take to the market. Things like lotions, scrubs, bath whip and bath melts. I wasted a TON of time making solid bubble bath bars - it was/is a giant failure. I will get the recipe right eventually though! It made great bubble bath - just a little lacking in the 'solid' part!
I should have spent more time making lotion. I ended up only taking hazelnut coffee creme and sold out very quickly.
It was interesting to see what people bought. The things that I think are amazing - didn't sell! LOL! Like this rainbow soap. It's so pretty! I didn't sell a single bar. However, oatmeal, milk and honey? It doesn't look like much, but everyone wanted a bar.
Other things: Very important to have a "sniffy" bar out for people to handle and....sniff! I was sure people would love these Gardener's soap. But I didn't have a bare bar out for people to handle and I sold - zero of the gardener's soap. Coffee soap, however? Sold out! I have to make some more now.
My signage needs work. 99% of the people didn't see my sign, even when they were standing right in front of it. They would still ask - how much are these?
People will pay $20 for 5 bars of soap - after they think about it for a while.
They will grab 4 oz of lotion for $10 with out pausing.
'Doh bring business cards! One of those things I ran out of time to do. I really needed business cards. This next week I plan on putting my business cards with a small soap sample.
People like to get a little something when they 'check out'. I had white paper bags that I put purchases into and I would tuck a soap saver in with their soap. People really liked that! I also put a copy of a brochure from the handmade soap guild, but I only had 10 copies and I ran out pretty fast. Next time more copies!
Never sit down. I stood the entire 5 hours and greeted people with a friendly word, smile (I smiled SO much) and say something about your product like, "These handmade soaps make great gifts!"
This next Saturday will be my last week at the market, so I hope it goes well!
Even with all the mistakes I made: I sold a lot and I was VERY happy with the amount that I made. If I had sold any more I would have enough for this next week!